Being A Non Sales Founder
Doing or Learning Sales?
Don't Waste Time.

I build sales and marketing engines for US-based B2B startups & bootstrapped companies — from pre-seed through early Series A. For founders who can't afford a $100K+ VP of Sales yet but desperately need revenue to grow. Strategy, team, execution, results. Without breaking your runway.

Coaching and guidance illustration

Handling sales is killing you.

Most early-stage B2B founders excel at building products, not closing deals. But without revenue, your runway dies fast.

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Most VPs experiment

You hire someone who doesn't believe in your market. Three months gone, zero revenue. You lose big.

No GTM playbook

You try tactics randomly. Nothing compounds. You need strategy, not random experiments.

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Hiring is a lottery

You hired a BDR who didn't work out. Months burned, $30K+ lost. Building teams without expertise is a coin flip.

You're the bottleneck

Every call runs through you. You can't scale yourself and you can't build product. Trap.

Why B2B Sales is Extremely Tough

Understanding the battlefield. Here's what makes B2B sales hard.

1

Lots of established players

Competitors with brand, relationships, resources. Breaking through is hard without strategy.

2

Trust is everything

B2B buyers don't move fast. They need to trust you, your product, your company. Trust takes time.

3

Years of relationships matter

Long-term relationships compound over years. You're starting from zero. Patience required.

4

High differentiation needed

To stand out, you need clear value prop. Generic pitching dies. Positioning has to be sharp.

5

Deals are value-driven

Winning deals means demonstrating real ROI. It's not features—it's impact. Quantify value or lose.

6

Lead generation takes time

Building qualified pipeline is time-consuming. Requires consistency, volume, strategy—not luck.

Two Paths. Same Mission: Revenue.

Whether starting from zero or fixing what's broken, I build sales functions that deliver.

01

Starting Your Sales

Great product, zero revenue engine. I'll build complete GTM—strategy, team, execution, management.

  • GTM strategy & positioning
  • Sales channel design
  • Direct sales playbooks
  • Partnership strategy
  • Team building & hiring
  • Process & tools setup
  • Hands-on execution
  • Weekly reviews & optimization
02

Enhancing Your Sales

You have strategy or team, but results aren't showing. I become your fractional sales manager.

  • Sales team management
  • Process optimization
  • Pipeline diagnostics
  • Performance coaching
  • New channel development
  • Team scaling support
  • Sales call coaching
  • Structured accountability

Why Choose Me

I'm not the cheapest. Not the most expensive. Sharpest execution for your stage.

10+ Years Real B2B Sales

Actual deals closed. Real teams built. Real revenue delivered in US & EU.

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Pricing for Your Runway

50-70% less than US fractional VPs. Transparent, founder-friendly. No surprise upcharges.

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Small Wins First

Budget tight? Quick revenue wins first to generate positive cash flow you reinvest.

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Established Buyer Network

Direct relationships with US & EU decision-makers, partners, referral sources. Day one network.

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Offshore Team, Native Quality

Decades of international experience. Native English. US business culture fluency. Fraction of US salaries.

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Built for Lean Teams

For founders needing revenue without breaking bank. No bloated agencies. Execution.

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I Work Like Your Team

Extension of your team, not vendor. Your KPIs are my KPIs. Your wins are my wins.

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Accountable for Outcomes

Weekly milestones. Monthly result analysis. Payments tied to results. Outcomes, not hours.

How I Compare

Manish's Studio US Fractional VP GTM Agency In-House BDR
Monthly Investment $1K–$5K $8K–$15K $5K–$15K $5K–$8K + benefits
Strategy & Execution Strategy only Execution only Execution only
Builds Your Team You hire
Offshore Cost Advantage
Hands-on Management You manage
Time to First Revenue 30-60 days 60-90 days 30-60 days 90-180 days
Results-Based Billing
Best For Stage Bootstrapped → Series A Series A+ Series A+ Series A+

How I Work With You

Clear, structured process. No surprises. Accountability at every step.

1

Discovery

30 min call. I understand your state: market, product, ICP, challenges, runway, goals.

2

Custom Plan

I deliver tailored 90-day plan with clear deliverables, milestones, transparent pricing.

3

Build & Resources

I list resources needed (sales, marketing, ops). Build and scale with native or offshore support.

4

Execute & Manage

I manage execution, handle weekly milestones, review results monthly, optimize constantly.

Already Have Strategy or Team?

You've hired sales people or have existing marketing strategy, but results aren't showing. Team executing but metrics flat. Deals slow.

I become your fractional sales manager:

  • Diagnose the real problem: Strategy? Process? People? I find the bottleneck.
  • Manage your team daily: I take over ops, coach sales team, fix execution gaps.
  • Guarantee results: Weekly targets, monthly reviews. Metrics improve or we adjust.
  • Do it for 1/4 the cost: $2K–$5K/month vs $15K–$25K for full-time VP.
Manish's integrated approach - Team, Process, Results, Revenue

Manish

Founder & Revenue Architect

I've spent 10+ years in B2B sales and go-to-market leadership across US and European markets. I've built sales teams from zero, scaled revenue engines, learned what works when you're bootstrapped and under pressure.

I've watched brilliant founders with great products, drowning in sales. Most don't need a $15K/month consultant or VP they can't afford. They need someone to roll up sleeves, build the function, manage execution, stay accountable until revenue shows up.

That's what I do. At a price that respects your runway.

Common Questions Founders Ask

Real answers to real concerns. Ask me on a call if yours isn't here.

US fractional VPs cost $8K–$15K/month, usually deliver strategy only. I deliver strategy PLUS execution PLUS team building PLUS management—all at roughly half cost. I specialize in building offshore teams US VPs can't manage.

Pre-seed, seed, bootstrapped, pre-Series A B2B startups. $0–$3M ARR. You need sales function but can't justify $100K+ VP. Founder-led sales isn't working anymore.

I work with every budget. For tight runways, I structure engagements around "small wins first"—quick revenue wins that generate positive cash flow you reinvest. Sometimes lower monthly fee, sometimes cash + small equity. Let's talk.

I source candidates with significant US/EU professional experience, native-level English, proven B2B sales track records. Multi-stage vetting: communication, sales skills, technical aptitude, cultural fit. Trained on your ICP and playbook before touching prospects. Work in your customer's time zones.

Common situation. I'll diagnose: is it strategy, process, team, or market problem? Either fix the function around them or transition gracefully. Often the issue isn't the person—it's the playbook or lack of management structure.

Standard is 90 days (for starting function) or ongoing monthly retainers (for enhancing existing functions). After 90 days, most continue on monthly retainers. Some bring everything in-house. Either path is fine—I'd rather you grow.

No. I focus exclusively on B2B. Playbooks, channels, team structures are fundamentally different for B2C. If you're B2B targeting US/EU, let's talk.

Ready to stop struggling with sales?

Book a free 30-minute strategy call. No pitch, no obligations. I'll diagnose your situation and you'll leave with 2+ actionable ideas—even if we never work together.

Schedule Your Free Call

Get In Touch

Quick note about your company and I'll respond within 24 hours.

Direct Contact

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Location

Pune, India. Delaware USA.

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Response Time

Under 24 hours

Send a Message